Agenda for SERP Conf. 2024 Vienna
30th October 2024
Registration (1 hour & 30 minutes)
Opening (30 minutes)
Outlaw SEO (1 hour & 30 minutes)
10:00: Speaker 1 - Mark Williams-Cook
Topic: Improving your SEO with conceptual models (and Google exploits)
10:30: Speaker 2 - Murat Yatağan
Topic: 10x growth of an established brand with gen-AI content scale-up
11:00: Q&A Session
Coffee Break (20 minutes)
AI & SEO (1 hour & 30 minutes)
11:50: Speaker 1 - Bastian Grimm
Topic: Brave new world: Augmenting Tech SEO using ML & AI
12:20: Speaker 2 - Erika Varangouli
Topic: Fast-tracking growth when you can't scale resources fast enough
12:50: Q&A Session
Lunch Break (1 hour)
Content Marketing & Semantic SEO (1 hour & 30 minutes)
14:20: Speaker 1 - Sara Fernández
Topic: Web Accessibility: Optimizing for Inclusivity and SEO
14:50: Speaker 2 - Cyrus Shepard
Topic: What Exactly is Helpful Content, Google? (or, WTF is Helpful Content, Google :))
15:20: Q&A Session
Coffee Break (20 minutes)
E-commerce SEO (1 hour & 30 minutes)
16:10 - Speaker 1: Gerry White
Topic: VR is rapidly entering every home, is this a huge marketing opportunity?
16:40 - Speaker 2: Aleyda Solis
Topic: Winning at Ecommerce SEO Now
17:10: Q&A Session
Future of SEO (50 minutes)
Networking & Cocktail (2 hour & 30 minutes)
29th October / Master Classes Day
Master Class #1 (4 hours)
Lunch Break (1 hour)
Master Class #2 (4 hours)
VIP Speakers Dinner
30th October / Conference Day
Registration (1 hour & 30 minutes)
Opening (30 minutes)
Outlaw SEO (1 hour & 30 minutes)
10:00: Speaker 1 - Mark Williams-Cook
Topic: Improving your SEO with conceptual models (and Google exploits)
10:30: Speaker 2 - Murat Yatağan
Topic: 10x growth of an established brand with gen-AI content scale-up
11:00: Q&A Session
Coffee Break (20 minutes)
AI & SEO (1 hour & 30 minutes)
11:50: Speaker 1 - Bastian Grimm
Topic: Brave new world: Augmenting Tech SEO using ML & AI
12:20: Speaker 2 - Erika Varangouli
Topic: Fast-tracking growth when you can't scale resources fast enough
12:50: Q&A Session
Lunch Break (1 hour)
Content Marketing & Semantic SEO (1 hour & 30 minutes)
14:20: Speaker 1 - Sara Fernández
Topic: Web Accessibility: Optimizing for Inclusivity and SEO
14:50: Speaker 2 - Cyrus Shepard
Topic: What Exactly is Helpful Content, Google? (or, WTF is Helpful Content, Google :))
15:20: Q&A Session
Coffee Break (20 minutes)
E-commerce SEO (1 hour & 30 minutes)
16:10 - Speaker 1: Gerry White
Topic: VR is rapidly entering every home, is this a huge marketing opportunity?
16:40 - Speaker 2: Aleyda Solis
Topic: Winning at Ecommerce SEO Now
17:10: Q&A Session