PAST EVENT

20.10.2021

Online

PARTICIPANTS
PANELS
SPEAKERS

Meet The speakers at SERP Conf. 2021

Fernando Angulo

Senior Market Research and International Speaker at Semrush

Dawn Anderson

Managing Director at Bertey

Dido Grigorov

Head of Content Department at Serpact

David Amerland

Author, Speaker, Analyst

Bill Slawski

Director of SEO Research for Go Fish Digital

Teodora Petkova

Content writer & Author

Martin Splitt

Developer Advocate at Google

Koray Tuğberk GÜBÜR

Founder and Owner of the Holistic SEO & Digital

Tomek Rudzki

Head of the Research and Development at Onely

Craig Campbell

SEO Trainer & Consultant at Craig Campbell Company

Dan Petrovic

Managing Director of DEJAN Marketing

Eric Enge

President of Pilot Holding

Jamie Indigo

Senior Technical SEO Lead at Deepcrawl

Borislav Arapchev

SEO Strategist

Nitin Manchanda

Founder & Chief SEO Consultant of botpresso

Murat Yatagan

VP, Growth at Brainly

Pedro Dias

Head of SEO at Reach plc

Justyna Pruszyńska

SEO & Content Marketing Specialist at Bluerank

Evgeni Yordanov

Chief Marketing Officer at CloudCart

Patrick Stox

Product Advisor, Technical SEO, & Brand Ambassador at Ahrefs

Peter Nikolow

CEO at Mobilio

Ulrika Viberg

Founder and owner of Unikorn

Discussion panels

Panel 1: Content marketing

  • Topic 1: Semantic SEO
  • Topic 2: Content Strategy
  • Topic 3: Google Patents
  • Topic 4: MUM, KELM, LAMDA

Moderator: Fernando Angulo
Panelists: Dawn Anderson, Dido Grigorov, David Amerland, Bill Slawski, Teodora Petkova

Panel 2: SEO Experiments

  • Topic 1: Topic Clustering with Bertopic
  • Topic 2: CTR ranking factor? Engagement rates a ranking factor?
  • Topic 3: Social sharing and organic rankings?
  • and more..

Moderator: Evgeni Yordanov
Panelists: Koray Tuğberk GÜBÜR, Tomek Rudzki, Craig Campbell, Dan Petrovic

Panel 3: Google Updates and penalties

  • Topic 1: Latest Google Updates
  • Topic 2: E-A-T & YMYL correlation to Google updates
  • Topic 3: Manual and Algorithm updates
  • Topic 4: What to expect of the next updates

Moderator: Eric Enge
Panelists: Pedro Dias, Borislav Arapchev, Ulrika Viberg, Nitin Manchanda

Panel 4: Technical SEO

  • Topic 1: Crawling / Rendering & Indexing
  • Topic 2: Core Web Vitals
  • Topic 3: SEO Automation

Moderator: Murat Yatagan
Panelists: Jamie Indigo, Justyna Pruszyńska, Martin Splitt, Patrick Stox, Peter Nikolow

Sponsors of SERP Light Conf. 2021

Partners of SERP Light Conf. 2021

SERP Conf. 2023

The past event inevitably left a mark on the community and everyone involved!
We are grateful to colleagues in the industry who believed in our mission.
See you again in 2023!