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Meet The team at SERP Conf. 2023
Nikola Minkov
Founder and CEO at Serpact
Nikola Minkov is a founder and CEO of Serpact and President of a Rotary Club Svilengrad. 8 years ago he started with Search Engine Optimization (SEO), and 5 years ago he founded Serpact, which at this point is the only Bulgarian company:
- Europeаn Search Awards Winner
- Global Search Awards Winner
- Clutch Awards
- Vega Awards Winner
Serpact is the only certified SEO agency in the world by Perficient Digital
And the only Bulgarian SEO agency to present a Google official event
His strength lays in building content marketing strategies, writing technical tasks and descriptions, technical SEO, outlining and crafting strategies for specific organic traffic markets
Larisa Ivanova
Project Owner of SERP Conf.Larisa Ivanova is Project owner of SERP Acad., SERP Conf. & Digital News.
In 2017 she started her development in marketing, and since 2019 she has been part of the Serpact team.
She is the winner of the Digital Stars 2020 Award for "Best Young Marketing Expert in Bulgaria", in the category "Video Marketing".
Outside of managing the projects she works with, her superpower is the VIdeo SEO.
Borislav Arapchev
SEO StrategistBorislav Arapchev has been working in the field of internet marketing for over 15 years.
Over the years, he and his team have developed and promoted many successful projects for clients in Canada, USA, England, France, Bulgaria, Germany, Singapore, Norway, Sweden and other countries. Borislav's strengths are not only the basic principles of SEO and online marketing, but also new and more non-standard ideas and techniques for business success and growth.
The guiding principle in his strategies are quality, trust and transparency, as permanent advantages for a business.
He has won several IT awards, including Forbes Bulgaria 2013 for SEO Agency of the Year.
He has a certificate "Advanced SEO and social media" from eAcademy and Rand Fishkin (Moz).
Donika Miteva
Marketing Expert at Serpact, SERP Acad. & SERP Conf.Donika started her career in the world of digital marketing in 2020 as a web admin. She manages to develop herself as a web marketing specialist and has experience in On-page SEO, creating website architecture, writing website structural assignments and manual website QA. She is currently completing her bachelor's degree in "Public Relations".
Donika joined Serpact's marketing team at the end of 2022.
As a child, Donika dreamed of becoming a ballerina and an artist. She can boast that she has fulfilled these two dreams and turned them into her hobbies.
Dido Grigorov
Head of Content Department at Serpact
Dido Grigorov is an SEO specialist with almost 20 years of professional experience. He is the Head of SEO of Serpact. His SEO career began in America and England, followed by projects in Germany, Switzerland, Austria, France, Italy and many more.
His main focus and interest are Text retrieval, Machine learning, Artificial intelligence, Google Patents, Content marketing strategies, Technical SEO, Data structure and Algorithms, Python, Golang and C++ programming.
Join the conference! Why attend SERP Conf.?
In 2021 we created the first ever European SEO conference, that took place in Bulgaria - SERP Light Conf. It was attended by famous names from the industry and representatives of huge businesses like Google, Semrush and many others.
The next step in the development of the Bulgarian business was the creation of the live event SERP Conf., which aims to unite the SEO community in Bulgaria and respect the foundations laid more than 10 years ago and the efforts for the development of the Bulgarian business in the SERPs.
And we succeeded!
Today we have the following goals:
To continue the tradition of gathering once a year the entire SEO community under one roof.
To help businesses reach their potential in the online niche.
To demonstrate real business cases and do live experiments together with the audience.
To provide a solid, development-oriented practices for SEO experts and small and medium businesses.
SERP Conf. Previous editions
SERP Conf. supports the "Operation: Teddy Bear"
Since 2022, SERP Conf. supports the cause "Operation Teddy Bear", which stands for a better future for talented underprivileged children. We are happy that we were able to donate the funds, raised from the workshops held during the conference, to this great initiative.
Reviews about SERP Conf. 2022 What conference attendees had to say about the event
"Admirations for the great and super valuable conference! Rarely the topics at these types of events are so interesting and really provide value to the audience.
Serpact - glad that you exist"
Serpact - glad that you exist"
Stefka Georgieva
Head of Project Management, Digital Expert
”It was unique, it has been a long time since I attended such a meaningful event, and I took so much away from it. Thank you so much for the invitation and the experience! You are a great team!”
Stela Toneva
Digital Marketing Team Leader, DSK Bank