CEO at inLinks
has worked at the forefront of search marketing since 1999 and is currently the CEO of InLinks
, an SEO Tool built around entities and semantic search. He is also the author of “Entity SEO. Moving Search from Strings to Things”. He is a veteran of the search marketing industry and speaks around the world on search and other areas of digital marketing.Dixon was awarded a lifetime achievement award at the UK Search Awards for his work within the industry.He is also the Global Brand Ambassador of the world’s largest link analysis engine, Majestic
, which he helped to build up as Marketing Director from 2009 to 2018, transforming the industry by providing link intelligence on a scale not previously open to Internet Marketers. Bringing the technology to the search industry has resulted in multiple SEO Technology awards and a user base of hundreds of thousands in twelve languages worldwide. The data provides users detailed link data from anchor text to crawl date.Dixon’s journey in search started when he set up the UK-based search marketing consultancy, Receptional, before the turn of the century. He has consistently shown how businesses can evolve and react to the rapidly changing face of digital marketing. He has also actively developed the agile approach that has made digital companies successful with an agile marketing philosophy. Dixon has been a consistent presenter on the search conference circuit worldwide and has helped clients in all sectors – including national papers and international search engines- understand their own search strategy. Before moving into the technology side of search, his consulting clients came from various difficult sectors, from travel to gambling.
Dixon has been the UK Search Personality of the year. His business has won numerous technology and innovation awards and Majestic has recently joined the list of Deloitte Fast 50 technology winners as one of the UK’s fastest developing companies and has won the Queens Award for Enterprise in Innovation.