Stefka Georgieva

Stefka Georgieva is a marketing strategist and consultant with over a decade of active work in the field of e-commerce. She has extensive experience in developing and implementing digital strategies aimed at achieving measurable business results.

As the founder of ADvantage Digital Agency, Stefka works with a wide range of companies and supports them in building a reliable growth path.

Her professional experience encompasses both project management and the planning and execution of PPC campaigns for businesses operating in diverse industries. Her portfolio includes campaigns for over 80% of the leading online stores in the country, as well as managing advertising activities in 14 international markets.

Today, Stefka and her team at ADvantage continue to develop the agency as a partner distinguished by transparent processes, high professionalism, and a strong commitment to the success of their clients. With their work ethic and drive for tangible results, they contribute to the transformation of digital marketing in the country. Their mission is to help even more businesses build a sustainable presence and achieve stable growth in the future.

Catch Stefka live on the Google Ads & AI panel at SERP Conf. Sofia 2026.

14:20 - 15:50

14:20 - 15:50

Google Ads & AI Automation (1 hour & 30 minutes)

Stefka Georgieva(Founder & CEO at ADvantage)

Luiza de Lange(CRO Enthusiast)

Zacharias Xiroudakis(Managing Director at Minuttia)

Dimitar Dimitrov(Founder and CEO at Inbound.BG)

14:20: Speaker 1 - Stefka Georgieva

Topic 1: AI in Google Ads - Opportunities and Threats

14:50: Speaker 2 - Luiza de Lange

Topic 2: AI Automation Is Changing How People Buy: How to Prepare Your Website for Agentic Commerce

15:20: Q&A Session

See who else is taking the stage

Check out what else you’ll learn at SERP Conf. Sofia 2026.