Sante J. Achille

Sante is a search marketing specialist and digital strategist with over 30+ years of hands-on experience in search and the web. He works at the intersection of SEO, AI, and the shift from classical search to generative engines.

He has long been a regular speaker at international events and served as Chairman of SMXL Milan for three years (2016–2018).

Alongside his consulting practice, Sante works hands-on with Large Language Models, designing prompts and building Python-based automation pipelines that integrate AI into client workflows.

He brings to SERP Conf. both a long view of how the search landscape has evolved and a working knowledge of where it is heading next.

16:25 - 17:55

16:25 - 17:55

The Future of AI, SEO & Marketing (1 hour & 30 minutes)

Andrea Volpini(Co-founder and CEO of WordLift)

Yagmur Simsek(SEO Consultant & Founder of Search 'n Stuff )

Federico Rebeschini(Global Head of SEO & Performance at Luxottica)

Sante J. Achille(Search Marketing Specialist)

16:25: Speaker 1 - Andrea Volpini
Topic: Agent-Oriented Ontology Engineering: The Operating Engine of Neuro-Symbolic Agents

16:55: Speaker 2 - Yagmur Simsek
Topic: Beyond Keywords: Building Intent-Driven Content with AI, SERPs & Real Teams

17:25: Q&A Session

See who else is taking the stage

Check out what else you’ll learn at SERP Conf. Rome 2026.