ДЕН 1
Регистрация (1 час & 30 минути)
Откриване (30 минути)
Technical SEO (1 час & 30 минути)
Jono Alderson(Independent technical SEO consultant)
Patrick Stox(Product Advisor, Technical SEO & Brand Ambassador в Ahrefs)
Judith Lewis(Founder of DeCabbit Consultancy)
10:00: Лектор 1 - Jono Alderson
Тема 1: "Going over the Edge"
Описание: Unlock the full potential of your website with cutting-edge technical SEO techniques. Discover how Cloudflare and other CDNs can make your site faster, smarter, and better than your competitors.
10:30: Лектор 2 - Patrick Stox
Тема 2: "What I learned from auditing over 1,000,000 websites"
Описание: Many of the issues commonly flagged by site audit tools don't matter much. I'll share with you how I would prioritize them and give you some tips for fixing the ones that matter the most.
11:00: Q&A Session
Кафе пауза (20 минути)
AI & SEO (1 час & 30 минути)
Dixon Jones(CEO at inLinks)
Alexandra Tachalova(Founder of Digital Olympus)
Dimitar Dimitrov(Founder и CEO на Inbound.BG)
11:50: Лектор 1 - Dixon Jones
Тема 1: "How to Use Knowledge Graphs to Boost Your AI-Content and SEO Strategy"
12:20: Лектор 2 - Alexandra Tachalova
Тема 2: "How AI Replaced Link Builders with Brand Builders"
12:50: Q&A Session
Обедна почивка (1 час)
Content Marketing & Semantic SEO (1 час & 30 минути)
Tereza Svetoslavova(Semantic SEO Strategist at Serpact)
Lazarina Stoy(SEO & Data Science Consultant)
Teodora Petkova(Content writer)
14:20 - Лектор 1: Tereza Svetoslavova
Тема 1: "How Did Aristotle Cluster Data: Or How Everything New Is a Well-forgotten Old"
14:50: Лектор 2: Lazarina Stoy
Тема 2: "How to automate your content SEO audit with the help of machine learning models"
15:20: Q&A Session
Кафе пауза (20 минути)
Ecommerce SEO (1 час & 30 минути)
Martin Milanov(Head of SEO at Remix)
Lavall Chichester(Founder & CEO at Growth Skills)
Evgeni Yordanov(International Technical SEO consultant)
16:10 - Лектор 1: Martin Milanov
Тема 1: "The Future of Semantic Search in E-commerce"
16:40 - Лектор 2: Lavall Chichester
Тема 2: "How to Use Audience Data to Build a Million-Dollar Brand"
17:10: Q&A Session
Networking & Коктейл (2 час & 20 минути)
ДЕН 2
Регистрация (1 час & 30 минути)
Откриване (10 минути)
Откриваща лекция (20 минути)
Wijnand Jongen(President of Ecommerce Europe)
09:40: Лектор - Wijnand Jongen
Тема: “The Future of Shopping in a Connected World”
Analytics Hub (1 час и 30 минути)
Zlatan Ivanov(Co-founder of Trackian)
Tim Stewart(Digital Consultant at trsdigital)
Judith Lewis(Founder of DeCabbit Consultancy)
10:00: Лектор 1 - Zlatan Ivanov
Тема 1: Unlock GA4 Powers and Boost Your Profit!
10:30: Лектор 2 - Tim Stewart
Тема 2: Предстои да бъде обявена
11:00: Q&A Session
Кафе пауза (20 минути)
AI & SEM & Social Media (1 час и 30 минути)
Hugo Faustino(Digital Strategist at Creative Media (Ex-Nike / Cisco systems))
Georgi Georgiev(CEO and co-founder of Releva)
Georgi Malchev(Managing Partner at Xplora)
11:50: Лектор 1 - Предстои да обявим
Тема 1: Предстои да обявим
12:20: Лектор 2 - Hugo Faustino
Тема 2: "Generative AI in today’s E-commerce Businesses"
12:50: Q&A Session
Обедна почивка (1 час)
Content Marketing & SEM & Social (1 час и 30 минути)
Cindy Krum(Founder & CEO of MobileMoxie)
Maria Todorova(Founder and CEO at NEXT-DC)
Stefka Georgieva(Founder & CEO at ADvantage)
Ivan Panteleev(Partner & CDO at XploraBG)
Andrey Petrov(Head of Marketing & Co-founder at BrainDonors)
14:20: Лектор 1 - Cindy Krum
Тема 1: "Don't EEAT That: Building Trust When SERPS Stink"
14:50: Лектор 2 - Maria Todorova
Тема 2: "How to create Empathy-Driven Campaigns"
15:20: Q&A Session
Кафе пауза (20 минути)
E-commerce (30 минути)
Raluca Bujoreanu(Product Lead at Zalando)
Ken Condon(Global Channel Director of Segmentify)
Wijnand Jongen(President of Ecommerce Europe)
16:10: Лектор 1 - Raluca Bujoreanu
Тема 1: "Swipe Right on Innovation: Matching With Tomorrow’s E-Commerce Customers"
16:25: Лектор 2 - Ken Condon
Тема 2: "New Growth Era: Connected Commerce"
Ecommerce Q&A Session (1 час)
Svetlozar Dimitrov(Co-founder and CEO of euShipments.com)
Raluca Bujoreanu(Product Lead at Zalando)
Ken Condon(Global Channel Director of Segmentify)
Hugo Faustino(Digital Strategist at Creative Media (Ex-Nike / Cisco systems))
Wijnand Jongen(President of Ecommerce Europe)
16:40: Q&A Session
Future of Digital Marketing & SEO (40 минути)
Gary Illyes(Analyst at Google)
Judith Lewis(Founder of DeCabbit Consultancy)
17:20: Interview session
