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Nikola Minkov
Founder and CEO
Nikola Minkov is the founder and CEO of the Bulgarian SEO agency, which has received the most international awards - Serpact. He has many years of experience in digital marketing, strategy development, and management of large projects for clients such as Technopolis, Betano, Bwin, bTV Media Group, DSK Bank, Tavex, BNT, Scala Hosting, myPOS, Orange Center, and many others.
He has two more successfully established brands:
- SERP Conf. - international conference for SEO, E-commerce & AI;
- SERP Acad. - academy for training future SEO specialists.
Currently, Nikola Minkov is scaling the startup Trackian, which develops a SaaS platform for all companies with an online presence. This product aims to help them make better marketing decisions, improve results, and increase profits. He has been a guest lecturer at prestigious universities, such as Sofia University "St. Kliment Ohridski," Università degli Studi di Trieste in Italy, and Soka University in Japan.
Nikola Minkov is a member of the Bulgarian E-commerce Association (BEA) board of directors and an official member of the Forbes Business Council, an invitation-only community for successful business owners and leaders worldwide.
He has two more successfully established brands:
- SERP Conf. - international conference for SEO, E-commerce & AI;
- SERP Acad. - academy for training future SEO specialists.
Currently, Nikola Minkov is scaling the startup Trackian, which develops a SaaS platform for all companies with an online presence. This product aims to help them make better marketing decisions, improve results, and increase profits. He has been a guest lecturer at prestigious universities, such as Sofia University "St. Kliment Ohridski," Università degli Studi di Trieste in Italy, and Soka University in Japan.
Nikola Minkov is a member of the Bulgarian E-commerce Association (BEA) board of directors and an official member of the Forbes Business Council, an invitation-only community for successful business owners and leaders worldwide.