Begum Kaya

Begum has been strategising for brands in the UK since January 2024 and has been driving meaningful impact in the digital marketing and tech scene ever since. As an experienced SEO Consultant, she helps companies grow through smart, data-driven strategies. She’s also the moderator of the Opinionated SEO Opinions series with The Gray Dot Co, where she fosters candid conversations within the SEO community.

Begum began her career at an agency in Istanbul, specialising in technical SEO for B2B and e-commerce brands. Since then, she has scaled her expertise globally, delivering tailored solutions to clients around the world. A passionate leader in the tech and digital space, she is a brand ambassador for SERP Conf. and regularly sharing her insights on stage - including appearances at BrightonSEO (April 2022), SERP Conf. (2023), and Search ‘n Stuff (2024).