Björn Darko

Björn is an accomplished professional in the digital marketing industry, with a rich background in traditional SEO for major enterprises in eCommerce, lead generation, and publishing. Transitioning from SEO to product management, Björn has accumulated extensive experience in B2B, having directed a professional services unit and served as VP of Product for a globally operating SaaS company. This journey has equipped Björn with a deep understanding of customer needs and product development.

As the former Head of Product for Germany's top 10 eCommerce brand, Ladenzeile, Björn, successfully drove product strategies that delivered customer-focused solutions. Currently, Björn is the Director of Product SEO at AVIV Group, where he oversees SEO for some of Europe's largest real estate platforms across Germany, France, and Belgium.

In addition to product leadership, Björn hosts the successful SEOPRESSO podcast, which focuses on SEO and digital marketing. With over 3,000 subscribers and a sponsorship deal, SEOPRESSO has become a valued resource in the industry.

A passionate speaker, Björn regularly shares insights at SEO and digital marketing conferences, committed to driving growth and delivering innovative solutions in the ever-evolving digital landscape.