Pedro Dias

Head of SEO at Reach plc

Pedro Dias is an SEO professional and one of the few ex-Google Search Quality team members working in the field. He holds deep knowledge in Google Search and a solid experience of the Online Industry across South America and Europe.

While at Google he worked not only in fighting SPAM across over 5 languages, but also in tools development, debugging search ranking issues and Webmaster outreach.

Currently Pedro is the Head of SEO at Reach plc, the UK's largest news publisher.

13:25 - 14:45

SERP Light Conf. 20th October

Third Panel: Google Updates and penalties


  • Latest Google Updates,
  • E-A-T & YMYL correlation to Google updates,
  • Manual and Algorithm penalties,
  • What to expect of the next updates